As we jump into a new year, are you hopeful? Life has a tendency to swirl all around us – personally and professionally. Throwing unexpected opportunities and sometimes seemingly daunting obstacles in our way. Life challenges us to make [...]
This 2017 report from Nielsen peels back the screens on our viewing devices to reveal the latest in viewing habits. The results are informative and fascinating. Read the report. by Jonathan D. Katz [...]
Millennials influence our society in countless ways and are an invaluable audience. This report from Deloitte offers a detailed composite of this evolving generation. Read the report. by Jonathan D. Katz [...]
One of the most fundamental tenets of marketing is listening to your customers. Every pharmaceutical, biotechnology and medical device company boldly proclaims that they put the patient first and work closely with practitioners to assure that unmet medical [...]
One of the few certainties in the life sciences market is the uncertainty of where it is headed. Deloitte takes a look at the market as a whole and provides valuable insights regarding its possible directions. [...]
Silicon Valley Bank provides an interesting assessment of fundraising and innovation within the healthcare industry. This assessment covers big exit M&As and IPOs, and provides an outlook for 2017. by Jonathan D. Katz [...]
Whether your brand is just being unleashed in the market or it’s been competing for years, here are five simple questions to ask yourself to see if it is performing the way it should. 1. If [...]
Hear neuroscientist Robert Sapolksy speak about the role biology plays in our best and worst behaviors. In this thought provoking TED Talk, one of the leading neuroscientists in the world addresses why we do the things we do. [...]
This fascinating report from PWC summarizes the company’s annual CEO survey and offers a wide range of insights from business leaders regarding our rapidly changing world. Read the report. by Jonathan D. Katz [...]
There is an inextricable connection between the characteristics that make an individual an effective leader and those that help establish and maintain true brand leadership. Taking a step back to examine these traits within ourselves and how we [...]